I remember very well, that in 1997 I was asked to showcase a small company on their own website. The manager had heard about 360° panoramas where the angle of view could be changed by the user at the computer. By operating the mouse the whole interior could have been discovered. Interactivity was the magic word.
That was what he wanted to have. Okay, this was revolutionary and cool and had a compelling name: Virtual Tour. But this gonzo name promised more than it could keep.