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What do Realtors Value when it comes to Real Estate Photos?

Oliver M. Zielinski Oliver M. Zielinski - 2. November 2020 - in: English

Actually, real estate sellers don’t want to deal with special marketing tasks. This also includes photography (unless you are a photo enthusiast). That’s why I professionally take over this part of the sales work for the brokers. But what value do they assign to real estate photography?

Experience shows: There are three main things that interest a real estate agent in my photos:

  • Cost,
  • Service,
  • Quality.

But what of these is most important to them?

Read on …

 

Useful Smartphone Apps for Real Estate Photos

Oliver M. Zielinski Oliver M. Zielinski - 17. Mai 2020 - in: English

Smartphone App for Real Estate Photos

Even though I keep preaching that poorer real estate photos are made with a mobile device for purely technical reasons, there will be at least one or two smartphone apps that may still be useful.

This article is primarily about looking for important functions that normal operating system apps do not offer. There are also little helpers that make life a little easier for photographers.

I take into account the two major operating systems iOS and Android. To what extent these applications may also run on older phones and operating systems is of course difficult to say. Everyone has to try their luck here. In addition, some smartphone apps are also available in a tablet-compatible version.

 

Read on …

 

Vertical Correction of Real Estate Photos in Editing

Oliver M. Zielinski Oliver M. Zielinski - 16. September 2019 - in: English

Vertical Correction of Real Estate Photos

Many real estate photos with crooked lines can be found on the Internet. I would prefer to instantly align them vertically, because the bricklayers probably built the house with an accurate spirit level. And you should be able to see that, too. Photos of buildings with vertical correction are simply more pleasant to look at.

This article shows how you can use almost any graphics program to align real estate photos vertically. I recommend the so-called central axis principle for exact alignment. For demonstration I use the professional software Adobe Photoshop, but the principle can also be followed with other modern programs. Then the keyboard shortcuts may be different.

Read on …

 

Testing Inexpansive Photo Backpack Inateck

Oliver M. Zielinski Oliver M. Zielinski - 25. April 2019 - in: English

Testing Inexpansive Photo Backpack InateckYeah, I know: „Buy nice or you buy twice.“, „Quality has its price.“, „For professional results you need professional tools.“ and „Bold equipment creates a bold image.“

Neglecting the wisdom, I recently looked for a photo backpack that can do a lot without forcing me to rob a bank.

So far, I use the really great large shoulder bag Jackpack 9000 by photo bag taylor Crumpler for my medium-sized photo projects and also for my workshop trips. On the functional side I am very satisfied with it. Only my orthopedist advises me after some shoulder discomfort, strictly to stop carrying around the awsome Jackpack fully loaded (at least 27 lbs).

So I’m looking for a photo backpack, which distributes the load on my body much better. What quickly turns out: Amongst the bags from known manufacturers, I either find limited functionality or loose a small fortune. In the cheap Amazon shelf, I then find a suitable supposed to be no-name backpack and order it. This is a first test / review.

Read on …

 

Do I need a flash for good real estate photos?

Oliver M. Zielinski Oliver M. Zielinski - 14. März 2019 - in: English

Do I need a flash for good real estate photos?

When I last updated my basic equipment for good real estate photography, attentive readers pointed out to me that something was missing – a flash to complete the equipment. A small discussion came up on the need or nonsense of using the flash.

I myself take 99.15 percent of all real estate photos with available light, i.e. without additional flash. I just pulled this current number from my Lightroom database (in the discussion I had estimated around 95 percent). Provided the correct capturing method is used, natural-looking pictures can be taken without a flash – and without a great deal of time. I rarely use the flash, but never put it on top of the camera for real estate photos.

The aim must be to present inviting and friendly photos that enable us to assess an object without being there ourselves. The subconsciously collected experiences with lighting are basic for the viewer.

This post is about the pros and cons of using flash for real estate photos. You’ll find four reasons why flashing hurts property photos and four scenarios where flashing can be useful.

At the bottom of the page you will find recommendations for flash units.

Read on …